For the third time, Vigo chose NOTE – The Scent Lab to deliver perfume workshops that go beyond traditional gifts. By transforming scent into a powerful tool for client engagement, these workshops enhanced the customer experience and fostered lasting relationships.
At NOTE – The Scent Lab, we believe in the power of fragrance to bring people together, spark creativity, and create beautiful memories. Our mission has never been just about perfume — it’s about community, creativity, and meaningful experiences.
As a trusted brand, we’ve had the chance to work with renowned brands such as Lancôme, Shiseido, and Samsung. These brands come to us because of their love for fragrance, but what makes each project truly special? It is the people behind them. The employees, clients, and teams — the ones who contribute to their success — can participate in our incredible journey.
One of our most frequent clients, Vigo, a cosmetic company, has trusted us to design workshops for VIP clients. How does a perfume workshop turn into something brands want to repeat again and again?
Let us take you further with this case study – where Scent becomes Connection.
Learn more about us: https://hanoi.thescentnote.com/en/homepage/
The challenge
Vigo works with a diverse range of clients from spas to wellness businesses. To thank their most valued clients for their support, Vigo wanted to offer something more unique and memorable that went beyond traditional gifts or products. This is because gifts and incentives are common in the industry, but they can often feel impersonal and easily forgotten. Thus, their goal was to build deeper, long-lasting relationships with their clients. However, it is indeed not an easy task to find something that could appeal to all types of client profiles. The right solution is a premium and universally engaging experience to make Vigo stand out.
The solution
To meet the challenge, Vigo chose NOTE – The Scent Lab to bring their vision to life. Our B2B workshops offer something far more personal than a simple gift by creating a shared experience in a relaxing, creative setting where clients can freely express themselves through scents. With the guidance of our expert instructors, participants explored the art of fragrance blending, discovered different scent families, and ultimately designed their very own signature perfume to take home as a keepsake. By combining creativity, education, and personalization, we helped Vigo transform a gesture of appreciation into an unforgettable experience that could adapt seamlessly to diverse client profiles.
The results
The B2B workshops are truly appealing. Vigo not only delighted their clients with an experience that felt thoughtful and exclusive, but also strengthened relationships in a way that traditional gifts could not. The positive feedback from their clients proves that this format is effective and adaptable, and that Vigo has booked us multiple times for different clients. Hence, their return is a demonstration of their appreciation for not just the end-product but also the making process. In addition, this proves NOTE’s role as more than a workshop provider — we are a trusted B2B solution helping businesses scale client engagement and strengthen brand loyalty across diverse industries.
Find out more about our B2B workshops: https://thescentnote.com/business/
The conclusion
To conclude, by replacing traditional gifts with an immersive fragrance experience, a perfume workshop becomes more than just blending scents — it’s about blending relationships, creativity, and appreciation. Vigo’s case study testifies that when clients return again and again, a workshop is no longer just an event — it becomes a proven strategy that works.
As the famous author Marcel Proust once said, “Perfume is the most intense form of memory”. Now, every time clients smell the fragrance they created, they are reminded not only of the scent itself but also of the meaningful experience they shared with Vigo and Note – The Scent Lab.
